Momentum Moves You Forward
Do you have enough people to talk to on a daily basis about your business? If you are like me, you have found yourself many times, excited about your business, but fresh out of friends and family to talk to and alienate. I ran across Tom Challan a few weeks ago, and was very impressed with his approach to network marketing. I decided to enroll in Tom Challans Bootcamp and challenge myself and take advantage of his coaching. This will be the first post with bits and pieces of information from his bootcamp.
Momentum makes network marketing a simple business, but you have to get your body moving in the right direction. Mental momentum comes prior to physical momentum, so you have to get in the right frame of mind and make a decision to get things going. When you make up your mind to do something, then you have to take action, but you are already committed, so no big deal. You are just following through with your mental commitment.
Many people get frustrated working with cold leads and feel that the warm market has been depleted. There are several ways to create MORE warm market. I liked the idea of calling a fast food chain and asking to speak to the manager. Then, invite the manager to make an appointment to look at a new opportunity that you are recruiting for. Bingo…a new warm market has been created.
Also, Tom suggested calling coaches, teachers, pastors, police officers, managers, and realtors. These people tend to be highly qualified and underpaid, and many of these people excel at the marketing game.
Do You Talk Too Much?
One of the largest problems we have as network marketer, is the fact that we talk way too much. Just shut up and listen sometimes. Tom gave a brilliant analogy that I would like to share. If you were having a dinner party and your special dish was to be your very own dessert that you have spent years perfecting, the upside down, triple chocolate, caramel, souffle …etc (you get the picture), would you serve your guests a plate full of meatloaf before the desert? Heck NO. You would serve them a small portion of a scrumptious fillet and leave them hungry for an extra helping of your famous dessert.
It seems that networkers just want to talk too much, but if you spoon feed your prospect and give them just enough to chew on, they will crave more information. Sometimes people are so full of information, and because they won’t slow down, this information can bring up more and more reasons for a prospect to have more and more objections for you to field.
Never avoid questions, just answer in short bites that makes the prospect curious enough to look at your information.